Site news

We’ve a grand mix of news to share this month! Not all of it is brand spanking new, but it’s all worth a look, so grab a cuppa and have a read through.

1️⃣ Fresh and Exciting: The Airmid Institute Webinar on November 26th
We’re absolutely delighted to share that Justine Crane, co-founder of the Natural Perfume Academy, will be a guest panelist at the upcoming Airmid Institute webinar, "Natural Perfume and Sustainability: Is Natural the Solution?"

🗓️ Date: November 26, 2024
⏰ Time: 10 AM PT (find your local time here)
🎟️ Register now for free: Click here to sign up

This is a fantastic opportunity to hear from Justine, who’s been sharing her wisdom and teaching the craft of natural perfumery for over 16 years. Be sure to join her and other panelists as they dive into the challenges and possibilities of sustainability in perfumery. It’s shaping up to be a mighty good discussion!

2️⃣ Custom Perfume Gift Experience – A Real Treat
Now, this isn’t brand new, but it’s one of the most exciting things we’ve going at the moment. Our Custom Perfume Gift Experience is perfect for those who have everything—or for those who just want something truly unique.

🌟 For clients: Imagine a bespoke fragrance, designed just for you, created by one of our certified perfumers who specialises in your favourite scent profiles, whether it’s florals, greens, or chypres.
🌟 For perfumers: If you’re one of our graduates, this is your chance to get involved. Drop us a line if you’d like to be matched with clients as part of this initiative.

It’s a grand opportunity to connect with clients who appreciate the artistry and heart that goes into bespoke perfumes.

👉 Learn more about the Custom Perfume Gift Experience:Link to details

3️⃣ Essential Crash Course in Branding and Marketing – Time for Your Input!
Our Essential Crash Course in Branding and Marketing for Natural Perfumers has been live for a while now, and while there’s been great feedback from students, we’d love to see more from our NPA team—the mentors, long-standing members, and contributors who’ve been with us over the years. Check in your My Courses tab on the Natural Perfume Academy to find out if you are enrolled, chances are if you have completed or are enrolled in the CPD Certified Diploma course or are a teacher or mentor you are enrolled in the Essential Crash Course in Branding and Marketing for Natural Perfumers. 

🌟 Why does it matter?

• Your input can help us fine-tune the course, making it an even better resource for natural perfumers everywhere.
• Taking part also shows appreciation for the work that’s gone into it—it’s no small task, after all!
• Many of you are already established in your own brands and businesses, so your expertise would be invaluable in helping us ensure this course is the best it can be.

This course is still in pilot mode, and it’s being offered at a reduced price for now but is free to graduates and diploma students. So why not log in, have a look around, and let us know your thoughts? It’s the perfect time to get involved. Your input will not go unnoticed.

👉 Access the course here: Link to course

4️⃣ NPA Certification Program – Big Changes Are Coming
This isn’t brand new either, but we’ve been working away to make it simpler than ever to get certified:

• Certification for Perfumers: A quick and straightforward course, perfect for those who already have the know-how but want official recognition.
• Certification for Perfumes: Certify your creations to professional Natural Perfume Academy standards.
• Certification for Institutions: Show the world your commitment to excellence in natural perfumery.

Here is the link to getting certified as a Natural Perfumer. The price will increase very soon so make sure you take advantage of it now, you may complete the course in your own time.  

🌟 A little teaser for you: There’s a big announcement coming soon about our certification program, and we think you’ll be as excited as we are! Keep an eye out—we’ll be spilling the beans soon enough.

We Need You!
The success of everything we do at the Academy depends on the heart and soul of our community—you! Your feedback, participation, and support keep the NPA growing stronger every day. So, whether it’s popping into the crash course, signing up for the webinar, or sharing your thoughts on certifications, your involvement makes all the difference and it will not go unnoticed! 

Warm regards,

Ruth Ruane 

Natural Perfume Academy (Proudly based in Ireland!)